- H1 Tag
Some of the simpler elements of website design are overlooked to accommodate other features. And H1 tag is a simple SEO element that can make all the difference. You can have a great website that is designed spectacularly, but if it is missing H1 tags, then you won’t be gaining the organic growth that you should. H1 tags are among the first things that crawlers pick up on when you enter keywords in the search engines. If a user looks at your website and is unable to narrow down on what you’re offering in the first 10 seconds, you’ve got major issues.
- Load Time
Load time is affected by a lot of things; one of the major reasons is large media files. Okay, so you’ve added great content and images to make your website look great, but the cost of that might be load speed. You may not think that is important, but Google surely does. Google favours websites that load quickly and even goes as far as to rank these websites highly. If you are unaware of the time it takes to load your website; we recommend you scan your website using Google PageSpeed Insights Test.
We get it, you want to make some quick bucks by including popups on your website, but the downside is that Google shuns websites with popups. Google heavily relies on user experience on the mobile platform, and it can be a pain if popups keep popping up while a user is accessing a website. Google especially dislikes websites that have popups that prevent users from looking at the main content. So remember that you’re losing out on both Google and customers by trying to make some quick change by relying on popups.